Public Image
How the world sees Rotary — and how we tell our story. The District 1160 Public Image hub: training, brand assets, the EPIC Award programme, and a direct line to the comms team.
Stronger Public Image, stronger Rotary
Every club in District 1160 is doing work worth talking about. When we share those stories well — with consistency, professionalism, and the right brand — communities engage, partners join, and members come through the door. That’s what Public Image is for.
Nine ways into the work
From the EPIC Award programme to the official Rotary Brand Centre — here’s where to start, whether you’re a brand new club PI Chair or a seasoned communicator looking for the next tool.

EPIC Award
A 12-month programme. Twelve tasks, four recognition tiers (Bronze → Platinum), public recognition at the District Conference.
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Brand Design Review
Send your draft artwork to the District team for a free brand-compliance check. Five working day turnaround.
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Submit a Story
Tell the District about a project, milestone, or moment. We’ll consider it for the newsletter, website, and social.
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Submit Media
Send us photos, video, audio or animation from your club’s work. Large files upload directly to our Dropbox — no Dropbox account needed.
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Tone of Voice
How Rotary in Ireland sounds. A practical reference for anyone posting on behalf of a club.
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Resources
Templates, social media guides, photography tips, and the day-to-day toolkit for club PI Chairs.
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Awards
Recognition for clubs and members excelling at telling the Rotary story.
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Public Image Team
Meet the District team supporting clubs with communications, branding, social media, and PR.
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Rotary Brand Centre
Official Rotary International logos, templates, fonts, photography, and full brand guidelines. No need to sign in with My Rotary.
Open link ↗
Need something else? Just ask.
If your club has a Public Image question that isn’t answered here — from running a launch event to navigating a media enquiry — reach out to the District Public Image team. We’re here to help.